Social Media & Marketing Lead

ABOUT TALENTRAH

Talentrah is a job marketplace built for how people in Nigeria and across Africa actually search for work and hire. Job seekers get AI-assisted resume building and job matching through Farah, our in-product AI, plus a real path to mentorship and a verified profile that employers — including diaspora and global companies hiring African talent — can find and trust. Employers get free job posting today, with paid ad campaigns and Talent Directory access as the business grows into a real two-sided revenue model. Every part of the payment experience is mobile-money-native from day one, because that's how this market actually pays, not an afterthought bolted onto a model built for somewhere else.

Job Summary

The Social Media Marketer is responsible for developing, managing, and executing social media strategies to increase brand awareness, grow online communities, attract potential customers, and drive engagement across the organisation's digital platforms.

The ideal candidate should be creative, strategic, familiar with social media trends, and capable of producing engaging content that aligns with the company's brand identity and marketing objectives.

Responsibilities

• Develop and execute our social media and marketing strategy
• Manage our social media platforms and content calendar
• Drive audience growth, engagement and brand awareness
• Plan and execute campaigns, launches and collaborations
• Analyze performance and identify opportunities for growth

Requirements

A creative, strategic and proactive team member who:

• Is genuinely passionate about social media, marketing and brand building
• Is creative, full of ideas and in tune with digital trends
• Understands how to grow an engaged online community
• Is comfortable with content planning, analytics and performance
• Is proactive, takes initiative and brings ideas to the table
• Brings a commercial mindset and a focus on results