Marketing and Communications Officer
Private Networks Nigeria Limited - PNN Group
Lagos, Nigeria · Onsite
digital marketing
Also named, not counted in your match: communication
Private Networks Nigeria Limited - PNN Group is hiring a Marketing and Communications Officer in Lagos.
About The Job:
- Private Networks Nigeria Limited (PNN Group) is seeking a dynamic, creative and results-driven Marketing and Communications Officer to develop and execute marketing strategies, strengthen brand visibility and drive market awareness and adoption of the company's SaaS products.
- The ideal candidate must possess a strong blend of marketing, digital communication, content development and strategic execution skills, with the ability to translate business objectives into effective marketing initiatives.
Marketing Strategy And Execution:
- Develop and implement marketing strategies to promote the company's products and services.
- Conduct market research, identify target audiences and monitor competitor activities.
- Plan and execute marketing campaigns to generate leads, attract customers and support business growth.
- Identify market opportunities and recommend strategies for improved market penetration.
Product Marketing And Promotion:
- Develop compelling product positioning, value propositions and promotional strategies.
- Communicate product features, benefits and competitive advantages effectively.
- Coordinate product launches, demonstrations and other promotional activities.
- Support initiatives aimed at increasing product awareness, customer acquisition and adoption.
Marketing Communications And Brand Management:
- Manage the company's digital platforms and social media presence.
- Develop engaging marketing content, newsletters, brochures, presentations and other promotional materials.
- Coordinate corporate communications, publicity and brand campaigns.
- Maintain consistency in the company's brand identity, messaging and communication standards.
Performance Monitoring And Reporting:
- Monitor marketing campaign performance and evaluate effectiveness.
- Track key marketing indicators, including leads generated, engagement and customer conversion.
- Prepare periodic reports and recommend improvements to marketing strategies.
Experience: 3 - 4 years
- Bachelor's degree in Marketing, Mass Communication, Business Administration or a related discipline.
- Minimum of 3–4 years relevant experience in marketing, digital marketing, marketing communications or a similar role.
- Experience in developing and executing marketing campaigns.
- Strong content writing, communication and presentation skills.
- Proficiency in social media management and digital marketing tools.
- Good understanding of branding, market research, lead generation and customer acquisition.
- Experience in SaaS, technology or software product marketing will be an added advantage.
- Strong analytical, organisational and interpersonal skills.
- Ability to work independently, take initiative and deliver measurable results.
Minimum qualification: BA/BSc/HND
How to apply Interested and qualified candidates should send their CV to (see Apply by email) with the subject line: Application – Marketing and Communications Officer
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